Inspired by the summer spirit and beach clubs on the Italian coast, this item is part of Gucci Lido. The logo continues to be a distinguishing feature of Gucci's collections and appears atop this beige and ebony cotton silk polo shirt. An homage to Founder Guccio Gucci originally created in the 1930s, the distinctive GG motif has been the inspiration for new explorations of expression for almost a century.